Custom web apps and AI automation that run your business
Off-the-shelf software rarely fits how your business actually works. Our custom web app and AI automation service builds the exact systems your operation needs — CRMs, booking platforms, dashboards, AI agents and workflow automation — designed around your processes, not someone else's template.
We help Coventry and Warwickshire businesses cut manual admin, capture and convert more leads, and scale without adding headcount. From an AI chatbot that qualifies leads at 2am to a full custom CRM with automated follow-up, we build the infrastructure that lets you grow.
- Custom CRM and lead management systems
- Booking and appointment platforms
- AI agents and chatbots trained on your business
- Business process automation (Make, n8n, Zapier)
- Custom dashboards and analytics
- Social media AI bots and marketing automation
What we build
CRM Systems
Custom customer and lead management built around your sales process, with automated follow-up.
Booking Platforms
Appointment and booking systems with reminders, payments and calendar sync.
AI Agents & Chatbots
AI assistants that qualify leads, answer FAQs and book appointments around the clock.
Workflow Automation
Connect your tools and automate the repetitive admin that eats your team's time.
Frequently asked questions
How much does a custom web app cost?
Custom app and automation projects are scoped individually because they vary so much in complexity. An AI chatbot starts from £500; a full custom CRM or platform is quoted after a free scoping call. We always agree a fixed price before any work begins.
What can AI automation actually do for my business?
Common wins include: qualifying and following up leads automatically, answering customer questions 24/7, generating documents and quotes, syncing data between systems, and removing repetitive admin. Most businesses save hours per week and lose fewer leads.
Do I own the system you build?
Yes. For custom builds you own the code, the data and the digital assets outright. We structure handover with proper access and documentation — no lock-in, no ongoing licence fees unless you choose a maintenance plan.
Can you automate my existing tools?
Usually, yes. We connect CRMs, email, calendars, payment systems, spreadsheets and hundreds of other apps using automation platforms like Make and n8n, plus custom API integrations where needed.
Ready to get started?
Book a free, no-obligation AI growth audit. We'll show you the fastest route to more enquiries and better rankings.
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